Student Travel Veteran Rebecca Heidgerd Joins StudentUniverse

We are happy to announce that Rebecca Heidgerd has joined our team as our Director of US Marketing. Rebecca brings a diverse background in marketing student travel companies to StudentUniverse.

Rebecca has served as Director of E-Commerce at TUI NA Education where she created and implemented the first common online marketing strategy for TUI’s seven travel companies across the US and Canada. At Explorica, Rebecca was the Online Marketing Manager responsible for executing on an online strategy to regain Explorica’s status as online leader in educational travel. Rebecca also helped ACIS to become the first educational travel company to enter the social media space when she managed their online marketing presence.

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The common denominator is Rebecca’s love for creating opportunities for students to experience the world. When not at work she can be found exploring the city with friends or experiencing the outdoors with her dog MacGyver. That is when she’s not traveling the world herself– she has been to over 25 countries to date!

We look forward to leveraging Rebecca’s experience in this industry, and deep understanding of our demographic, to bring our marketing efforts to the next level. Please join us in welcoming Rebecca to the team!

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