It is with great excitement that we announced the details of our mobile-first, multi-million dollar makeover this morning. This is the culmination of a lot of hard work that has been going on behind the scenes at StudentUniverse.

With mobile growth outpacing our overall growth by 10x, we have invested heavily in developing a service that can keep pace with the demands of a young, tech-savvy user base.

Updates include:

A fully responsive and redesigned website experience, a progressive step for the travel industry (which you can see try: www.studentuniverse.com/new). This site is optimized for all devices through the entire purchase path. This will ensure continuity in experience for students across desktops, laptops, tablets and smartphones.An updated version of the world’s first flight-booking app with student and youth airfares (“Flights” by StudentUniverse) that will soon be available for iOS and Android. Users can find and purchase flights on the app and easily access their itineraries on the go.

Updated branding. Along with our new technology, we are also updating our image. The new site features an image-heavy, modern design and a new logo (which you may have already seen in some of our materials). The new icon is a reflection of the company’s mission to make global experiences possible for young travelers. Dubbed the “crossroads,” it represents freedom and choices, movement and travel. It signifies possibilities, beginning journeys and learning from them.

“Our success over the years has come in part from understanding what young travelers need and expect from us,” said Chad Mooney, chief operating officer. “They lead the trends in the travel industry and are always only a few years away from becoming the next generation of business travelers. We’ve doubled down on technology and laid a foundation to continue our growth.”

We hope you enjoy what you see. We would love your feedback.